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Posts: 154
In response to
"
More than half of men ages 18 to 64 identify themselves as the primary shopper in the household, but only 24% feel that advertising is talking to them
"
by
Walt_Disney
That's because advertisers almost universally see women 30-55 as their demographic.
Posted by
Kim Pine (aka Callisto)
Aug 29 '11, 06:21
I ask this question all the time and that is the answer I get.
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