ST Alpha - "Serious ? on car/truck commercials...How important is TV advertising to you in buying a car/truck? (1 not at all, 10 all that matters). -- nm" (Reading a Post)

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Serious ? on car/truck commercials...How important is TV advertising to you in buying a car/truck? (1 not at all, 10 all that matters). -- nm

Posted by ceregon Oct 23 '08, 08:59

(No message)

Responses:

They're advertising to build name awareness anyway. - Callisto Oct 23, 09:11
Rather a flwed way of questioning - most people are going to say "doesn't matter" when asked directly like that. - Cuzzin Todd Oct 23, 09:08
it won't convince me to buy a certain car, but it might convince me not to. -- nm - mafic Oct 23, 09:07
For my once in a decade car purchase? -- nm - amylicious Oct 23, 09:07
Not at all. I'm a curious shopper when it comes to cars. - Mop Oct 23, 09:06 2
- It takes us at least 6 months to decide on a car. -- nm - JaxSean Oct 23, 09:07 1
  - Yeah, Mop-wife is crazy that way. She finds something she likes and then she's "Do you want to buy it?" What, like today? -- nm - Mop Oct 23, 09:12
2. Very limited. -- nm - TaurusII Oct 23, 09:06
[deleted] 1
- you hussy. - ty97 Oct 23, 09:06
I first saw my current car on a commercial that I thought was really cool - decline Oct 23, 09:05
as in a dealership? none. I do like seeing new when new models of cars come out from manufacturers, though. -- nm - JaxSean Oct 23, 09:03
none, but those Brooke Shields VW ads crack me the hell up -- nm - pixie fierce Oct 23, 09:02 2
- Me too. Though I can't help but think they will be found to be horribly ineffective. - ty97 Oct 23, 09:03 1
  - Still better than the talking VW Bug with marginal celebrities. What the hell was that? -- nm - Mop Oct 23, 09:14
It got me to go test drive one - then I decided I did not want it -- nm - Epiphany Oct 23, 09:02
Consciously, I'm a 1. But all those commercials build awareness over time (whether I realize it or not) -- nm - ty97 Oct 23, 09:01 1
- [deleted]
How about on ANY commercials? Unless they're advertising a specific item for a specific price...I don't think commercials mean anything to me. - Jim Oct 23, 09:01 5
- I actively avoid 'falling for' marketing. But 2 ads succeeded on me recently - ty97 Oct 23, 09:03 4
  - Food commercials can be an exception. When a place has a new item...or when McDs starts advertising they have McRib again. - Jim Oct 23, 09:06
  - The HC steamer dinners are *really* good. -- nm - JaxSean Oct 23, 09:06 2
    - I've only had the General Tso's Chicken so far, but it is quite good. - ty97 Oct 23, 09:10 1
      - that one is good. stay away from the faux beef ones, though. -- nm - JaxSean Oct 23, 09:17
it helps with name recognition, getting your product known so it's in the list for consideration. -- nm - Danger Girl Oct 23, 09:01
They can get me to look. I liked the Compass on tv, but when I saw it in person I knew it was a no go. -- nm - Spawn Oct 23, 09:01
n/a -- nm - znufrii Oct 23, 09:00

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