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In response to "I'm not very familiar with Internet revenue models. Can page views equate to profit?" by ty97

It depends. Some ads pay per thousand page views while others (such as the one bery uses and intellitxt ads at BOP) pay per click through.

600k in page views is a significant percentage for any mid tier web site to lose. If they lose that and gain nothing else in return, the site is crippled.

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