ST Alpha - "tangent: I wonder how much some marketing consultant got paid to convince people that "melty cheese" sounds more appealing that "melted cheese"." (Reading a Post)

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In response to "Fast Food Report: Sonic Cheesy Bacon Pretzel Dogs (B+). -- nm" by JaxSean

tangent: I wonder how much some marketing consultant got paid to convince people that "melty cheese" sounds more appealing that "melted cheese".

Posted by znufrii Oct 7 '13, 12:16

or if it's because they use a cheese sauce rather than anything that might resemble actual melted cheese?

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