ST Alpha - "ERC: Edge of Tomorrow $29.1M weekend - CinemaScore B+, Budget $175M, Males 61%, 25+ 73%, IMAX $4.1M, 3D 47% -- nm" (Reading a Post)

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ERC: Edge of Tomorrow $29.1M weekend - CinemaScore B+, Budget $175M, Males 61%, 25+ 73%, IMAX $4.1M, 3D 47% -- nm

Posted by budice Jun 8 '14, 07:43

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Responses:

What time is adjust again? - amoxy Jun 8, 08:42 3
- Looking at the past month, appears that adjusts have been done between 10:00 and 10:30am PT -- nm - ty97 Jun 8, 08:44 1
  - Lol, I just remembered answering that question so many times like that. -- nm - Mara Jun 8, 10:39
- Whenever DMac wakes up. -- nm - Will Hunting Jun 8, 08:43
Fault In Our Stars $48.2M -- nm - budice Jun 8, 08:15 12
- Ooof. One of the most frontloaded weekends ever. I really thought it would break out past the teen girl audience at least a little bit. -- nm - Inigo Jun 8, 08:39 5
  - I was banking on the teen girls going over and over and over and over this weekend -- nm - ty97 Jun 8, 08:41 4
    - Doesn't really happen any more with the quick video turnaround time. -- nm - Reagen Jun 8, 09:56
    - I thought this too. -- nm - Mel Profit Jun 8, 09:55
    - Sat numbers might have been impacted by garduations. -- nm - Spawn Lord Jun 8, 09:46
    - Or there being more teen girls..... - Will Hunting Jun 8, 08:42
- So they're both $10 shorts? -- nm - Beryllium Jun 8, 08:17 5
  - Edge -4.57. Fault -10.21 -- nm - ty97 Jun 8, 08:20 4
    - I bought it at $16. I'll take that gain. -- nm - MDH Jun 8, 09:25 3
      - PPDM -- nm - Mara Jun 8, 10:12 2
        
        Deja vu all over again. -- nm - David Jun 8, 11:31 1
        
        yup -- nm - prayformojo Jun 8, 11:47
$48.2 million for The Fault in Our Stars. It was frontloaded, at least for the weekend. - David Jun 8, 08:07 20
- It's also too bad USA Today slightly missed a key part of what they were quoting you on, leaving out that $25 pre-opening showing. -- nm - Qale Jun 8, 09:20 1
  - I just learned that Fox News mentioned us on air a few days ago. - Imperator Jun 8, 09:40
- Just imagine how front loaded The Fault in Our Stars: New Moon is going to be. -- nm - Qale Jun 8, 09:11
- I'd agree with that; nothing about the performance yet indicates otherwise. -- nm - Will Hunting Jun 8, 08:34 3
  - I expect a "see it again!" campaign among the diehards in a week or two. -- nm - Tim Jun 8, 08:37 2
    - I suggest they start that ad campaign right now. -- nm - Inigo Jun 8, 08:51 1
      - I suggest they go with "See it again for the first time!" -- nm - Beryllium Jun 8, 08:54
- It almost has to just from the mechanics of it - Reagen Jun 8, 08:14 11
  - Yeah, the individual daily numbers are already low enough that legs probably can't happen. -- (link) - Inigo Jun 8, 08:45 7
    - Why aren't the Saturday and Sunday ones from that page topped with kids' movies? -- nm - zork Jun 8, 09:42 4
      - also notice that there's a huge time of year and/or limited release bias in those two charts. -- nm - Reagen Jun 8, 09:50 2
        
        wow, a ton of Jan./Feb. -- nm - zork Jun 8, 10:01 1
        
        The Sunday is basically all Christmas Day and Boxing Day. -- nm - Reagen Jun 8, 10:13
      - Because there's still a first day rush, and Saturday and Sunday afternoon numbers would have a greater % of discount tickets. -- nm - Reagen Jun 8, 09:48
    - Man, you abandoned ship fast. :P -- nm - Imperator Jun 8, 09:41 1
      - Yup, kinda hard to ignore this type of front loading. ;) -- nm - Inigo Jun 8, 10:07
  - That $12.5 million Saturday is still pretty scary. -- nm - David Jun 8, 08:17 2
    - Best case scenario next weekend is probably $20M. -- nm - Reagen Jun 8, 08:53
    - I was banking on it but actually expected it to be even worse. -- nm - Spawn Lord Jun 8, 08:34
- I always assumed it would fall off quickly after OW. - ty97 Jun 8, 08:09
So they did aim for my demographic. -- nm - Beryllium Jun 8, 08:05

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