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In response to "I presume you mean in box office. Keep in mind that billion dollar films are lucky to have profit margins in the range of 25%." by David

FYI, from their earnings report, Media Networks and Parks and Resorts accounted for about 81% of profit for the quarter.

Posted by Inigo (aka Inigo) Aug 6 '14, 11:36
Studio Entertainment about 10.6%, and Consumer Products only 7%.

Merchandising is not nearly the profit center people think it is for Disney.

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