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Judd Apatow's response to THR's question on why BoxOffice numbers are bad... -- (link)

Posted by budice Sep 1 '14, 20:37

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https://twitter.com/JuddApatow/status/506645801016115202 (twitter.com)

Responses:

Or, perhaps, NA BO is down because the last silver screen generation is at an age where they don't have time for cinema, and ... - Beryllium Sep 1, 22:07 1
- People are getting a bit choosier, certainly - Reagen Sep 1, 22:12
The appeal must be hidden code I can't see then, because this year's movies don't particularly look any more foreign to me than any other year. -- nm - Max Sep 1, 20:44 30
- Yeah, last year had Iron Man 3 (with special scenes filmed in China) and Pacific Rim. -- nm - Roger More Sep 1, 21:22
- Avatar is the highest grossing movie and China banned it. -- nm - Bacon via Google Nexus 10 Sep 1, 20:50 8
  - I take back a few bad things I said about China. -- nm - Spawn Sep 1, 21:00 5
    - This is your David hates GotG type loony post -- nm - Bacon via Google Nexus 10 Sep 1, 21:20 4
      - Not really, cause Avatar blew. -- nm - Cuzzin Todd Sep 2, 05:42 2
        
        Agreed. -- nm - Ender Sep 2, 06:51
        
        (pun intended) -- nm - Cuzzin Todd Sep 2, 05:42
      - Kim is the one who hates it. I just see it for what it is. -- nm - David Sep 2, 03:39
  - well sure, it encourages revolution against established authority. -- nm - mafic Sep 1, 20:57
  - post should be above -- nm - Bacon via Google Nexus 10 Sep 1, 20:50
- So you didn't see the new Transformers? -- nm - Ender Sep 1, 20:46 3
  - Is it more Chinesey than the previous Transformers? -- nm - Max Sep 1, 21:05 1
    - Didn't Optimus wield a sword? -- nm - Spawn Sep 1, 21:10
  - Or Ninja Turtles, Hercules, Edge of Tomorrow -- nm - budice Sep 1, 20:50
- [deleted] 15
  - but I don't see how that translates to *less* domestic box office. -- nm - Reagen Sep 1, 21:14 14
    - [deleted] 3
      - that feels like quite a stretch to me. -- nm - Reagen Sep 1, 21:40 2
        
        Yeah - by the third act, you've already paid for your ticket. -- nm - Beryllium Sep 1, 21:43 1
        
        You joke but it leads to horrible reviews and negative first day comments on social media, which creates the negative spin cycle. -- nm - David Sep 2, 03:40
    - I can get behind it. It's basically "if movies are designed to appeal to the widest possible audience, they appeal to no-one" -- nm - Roger More Sep 1, 21:17 9
      - appealing to the widest possible audience is Hollywood's business. - Reagen Sep 1, 21:36 6
        
        But the widest possible audience has expanded a lot recently. Before, it was domestic demand which drove Hollywood decisions about what movies to make - Roger More Sep 1, 21:50 5
        
        Thinking about it a little further, Apatow's speaking as a comedy director. - Roger More Sep 1, 22:12 4
        
        Eh. 3 of last year's biggest hits were Apatow-style comedies. - Reagen Sep 1, 22:14 3
        
        Sure, but those were big hits domestically, not internationally. - Roger More Sep 1, 22:25 1
        
        And they're being made, is my point. - Reagen Sep 1, 22:30
        
        (I'm actually working on a larger project looking into just these kinds of shifts over the years, FWIW) -- nm - Reagen Sep 1, 22:18
      - Though I also think Pixar's decision to push back its summer 2014 release to next year and Paul Walker's death cost the domestic box office $500M this - Roger More Sep 1, 21:33 1
        
        Which is certainly another thing to consider. a lot of conclusions can be drawn from circumstance - Reagen Sep 1, 21:39

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