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In response to "HBO is of the opinion that it can use NFL team names and logos on Ballers without the league's express consent -- (link)" by tristafé

The problem is that if HBO gets away with it, everyone will be doing it.

The NFL needs to protect their brand. I don't think they'll force HBO to pull the show (although that's certainly an option) but they'll probably come to some agreement where HBO licenses the brands, even if it's just for $1. Then the NFL can still say that they have final word on who can and cannot use their brands.

Mop


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