oh dear. catching-up on a few days of casey neistat vlogs. he and his wife are good friends with max joseph,
went to see his "we are your friends" Friday night, encouraged his viewers (he hit 1M subscribers last week, videos regularly hit hundreds of thousands of views) to, etc. obviously didn't help much, ouch; but maybe it helped some, which clearly it desperately needed.
I just saw THR says it's the lowest grossing movie of all time for a 2K screen opener. iirc, it's joseph's first big film, too. ouchy ouch.