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In response to
"I completely agree. The reason why the first trailer was so much better was the line they gave Harrison Ford to sell it. "
by
David
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I think that one needs to take in the target audience for the trailer. You were not the target audience on several levels. Besides your hate.
Posted by
JD (aka Jason Dean)
Oct 20 '15, 10:44
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of the franchise, you run a movie site. You were already aware that Ep 7 exists and is coming out.
That trailer ran during halftime of MNF. It is designed to make the general public aware
Those who weren't aware that there were characters from the original trilogy are going to be in EP 7.
A audience that isn't necessarily turned off by 'shiny'.
The folks who had to be won back that there were practical effects in this one....they got the New York Comic Con reel.
Sure it leaves huge guesses as to what the heck the film actually is but the marketing is kind of genius IMO.
Different messages at different times for different audiences....
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