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In response to "An interesting theory for the lack of Rey merchandise. -- (link)" by Beryllium

My theory had been (not really spoilers but maybe a little spoiler so caution)

A) They new they wouldn't really sell her toys before the movie came out and the movie came out right before Christmas so not enough lead time to sell a lot
B) I expected they didn't want to spoil her role by pushing her too much


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