ST Alpha - "I wouldn't say flop. Least case scenario isn't the same when we're discussing two of the most popular intellectual properties of all-time." (Reading a Post)

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In response to "it is mind boggling that a movie that makes over 750 million can be remotely considered a flop. -- nm" by groiny

I wouldn't say flop. Least case scenario isn't the same when we're discussing two of the most popular intellectual properties of all-time.

Posted by David (aka David) Apr 20 '16, 14:07

What confuses most people is the idea that the film costs $400 million and earns a billion. What they forget is that the exhibitor and the investors all get their cut. A dude at Variety did some brutal math last month to show that the film earning a billion would mean a fractional profit. His math was waaaaaay high across the board. $1.2 billion is basically breakeven here.

Responses:

I would say with toys and collectibles, and with DVD sales, they will be well past 1.2 billion. -- nm - groiny Apr 20, 14:19 2
- Merchandising is obviously huge, but that's not the point here. Batman and Superman were going to sell toys anyway. - David Apr 20, 14:21 1
  - i agree for the most part, but i think that you can't isolate the success or failure of a property like this to the movie itself..... - x Apr 20, 14:38

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I wouldn't say flop. Least case scenario isn't the same when we're discussing two of the most popular intellectual properties of all-time.

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