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Posts: 167
NYT: How Uber Uses Psychological Tricks to Push Its Drivers’ Buttons -- (link)
Posted by
Strongbad (aka Rambler14)
Apr 3 '17, 06:15
(No message)
Employing hundreds of social scientists and data scientists, Uber has experimented with video game techniques, graphics and noncash rewards of little value that can prod drivers into working longer and harder
(www.nytimes.com)
Responses:
Thanks. Stories like this make you wonder how effective individual choice is at reaching the "right" outcome. -- nm
-
Roger More
Apr 3, 07:55
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