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In response to "I'm only vaguely aware of Seeso. I saw a weird news item recently where Dan Harmon's show got bought/delayed the *day before* the season started. -- (edited)" by David

I found this about VRV and it gives me the impression even they don't know what they are.

Yes, it appears to be a curator of existing online content. I assume they have distribution agreements with the creators of this content. Back when VRV was all paid, there presumably was a profit sharing deal with the content creators. Now that there's a free ad-support tier, I guess the content creators will get a cut of that. So that explains *what* VRV is.

But *WHY* VRV? I suppose the answer is because you want to get your content out in front of as many eyeballs as possible. If Nerdist or Geek & Sundry could get their shows on Netflix, I'm sure they would. But they can't, so... VRV instead? That's lame. The only place you can watch VRV is on your computer or phone. No STB, no deal.

There's too many of these little no-name aggregators. Case in point, Verizon's Go90. It's a mix of original content and aggregation of non-original content. There needs to be consolidation. No one's going to take them seriously until that happens, and no one's going to pay good money for one of them when they already have to subscribe to Netflix, Hulu, HBO, and so many others.


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