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In response to "They can both use it, from what I've found. One is cell-based vehicle service tech, the other uses satellite technology, so they aren't "the same." -- nm" by JaxSean

Yup. The trademark infringement analysis starts by looking at the trademarks themselves (and how similar they are) and the goods or services ...


... tied to the mark. We've also had "Apple" computers and "Apple" Corps, the operating company for the Beatles.


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