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In response to "You lose me when you say 2/3 of viewing minutes are repeats is comically high. Ask the parents of a Disney kid…how many times did the kid" by Will Hunting

It's also doesn't account for multiple people and families using a Disney+ account. That can seriously decrease the amount of money/per minutes viewed

We just don't know how the Nielsen minutes for Raya and Cruella translate to box office. On Thursday, we'll know how much Black Widow made compared to the Nielsen minutes. That's one data point, and can't be used as a one-to-one comparison to Cruella or Raya.

We'll have a rough idea of which films made the most, for sure. But getting as granular as David already is makes huge assumptions.


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