ST Alpha - "In this week's Streaming Into the Void, we may have caught Disney in a lie when it comes to Jungle Cruise numbers." (Reading a Post)

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In this week's Streaming Into the Void, we may have caught Disney in a lie when it comes to Jungle Cruise numbers.

Posted by Mop (aka rburriel) Aug 30 '21, 10:31

Disney claimed $30 million in Premier Access money for Jungle Cruise on opening weekend. Based on Nielsen numbers alone (which doesn't encompass all Disney+ subscribers), Jungle Cruise should have made $60 million... *IF* everyone watched it only once. It's possible that everyone who bought it watched it twice, which then makes the $30 million number work. But how likely is that?

https://open.spotify.com/episode/1kMzoRTrDqUvcD9KEWbLPK?si=4v-a5hS_RMKUZ8b0DvfAPQ&dl_branch=1&nd=1 (open.spotify.com)

Responses:

I've said from the beginning that translating minutes watched into hard dollar amounts is folly. -- (edited) - Inigo Aug 30, 10:41 1
- I'd argue that "$30 million" isn't a "true" number. Disney is under no obligation to have been truthful on that number. -- nm - Mop Aug 30, 10:51
sequel greenlit. -- nm - Remlik Aug 30, 10:36
I would guess that 25% watch a premier access movie twice, and an additional 12.5% more than twice - Beryllium Aug 30, 10:34 2
- The numbers from Jungle Cruise would suggest a 2.8x watch rate, which means it looks like they lied down about its Premier Access totals. -- nm - David Aug 30, 10:53 1
  - Hmmmmm -- nm - Scarlett Johanson Aug 30, 11:11

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In this week's Streaming Into the Void, we may have caught Disney in a lie when it comes to Jungle Cruise numbers.

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