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In response to
"In this week's Streaming Into the Void, we may have caught Disney in a lie when it comes to Jungle Cruise numbers."
by
Mop
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I've said from the beginning that translating minutes watched into hard dollar amounts is folly. -- (edited)
Posted by
Inigo (aka Inigo)
Aug 30 '21, 10:41
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You work from the true numbers given, and realize that there can be a huge variance in how often people watch titles multiple times. You also have to remember there are shared accounts.
IMO, the more geared towards kids and cartoons a title is, the more likely it is to be watched multiple times. But that's just guess work.
The truth is the only true numbers we have so far are the $30 million worldwide number of Jungle Cruise's opening weekend and the Black Widow numbers released opening weekend and from the lawsuit.
To answer your question, given that Disney says that's the number, I think it's highly likely that Jungle Cruise made $30 million. Digging into numbers like this only works when you have a huge data pool (like we with historical box office numbers). Right now, there's two true data points, and no clear way to connect that data to the Nielsen numbers.
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