ST Alpha - "Chapek almost certainly left $100m+ on the table by not putting Hocus Pocus 2 in theaters during a month where it would have had no competition and 30 -- (link)" (Reading a Post)

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Chapek almost certainly left $100m+ on the table by not putting Hocus Pocus 2 in theaters during a month where it would have had no competition and 30 -- (link)

Posted by hollywood big shot (aka pickmix) Oct 27 '22, 14:08

(No message)

years of fan goodwill built up to draft off of (deadline.com)

Responses:

would pay serious PPV to watch Chapek tell James Cameron he's just putting Avatar 2 straight to Plus because "Disney is a digital company now, Jim" -- nm - hollywood big shot Oct 27, 16:12 1
- The math is different on projects that aren't seasonally tied and can net hundreds of millions of dollars. - David Oct 27, 16:21
Meanwhile, Disney+ nets him about $630 million a month. - David Oct 27, 14:10 14
- it would still earn that whether HP2 premiered on 9/30 in theaters only or 10/30 on Disney+ -- nm - hollywood big shot Oct 27, 14:16 13
  - If Disney keeps 1 million new subscribers from US Hocus Pocus 2 signups for a year, it’s a profit wash. If they stay longer, Disney makes more. - The Allfather Oct 27, 14:47 11
    - Disney only added 4.5m new subs per month last quarter, and impossible to prove who is signing up to watch what. but not 25% just for a single title -- nm - hollywood big shot Oct 27, 14:58 5
      - And yet those record streaming numbers… - The Allfather Oct 27, 15:06 4
        
        again, the same number of eyeballs would have watched for the same number of hours this weekend than watched it a month ago -- nm - hollywood big shot Oct 27, 15:08 3
        
        They miss the entire Halloween season that way. - David Oct 27, 16:08 2
        
        no they don't because it's in theaters earning money while also promoting whatever Hallowstreaming shit they're doing on Plus at the end of the month -- nm - hollywood big shot Oct 27, 16:10 1
        
        But they aren't getting the Halloween subscribers. - David Oct 27, 16:18
    - Your assuming that HP2 brought in a mil new subs (didn’t happen) -- (edited) - Will Hunting Oct 27, 14:53 4
      - "and Hocus Pocus - without Sarah Jessica Parker." -- nm - Abbott Elementary Oct 27, 15:07 1
        
        That bit killed. -- nm - MDH Oct 27, 15:19
      - Oh, it’s probably more than 1 million. I was lowballing. - The Allfather Oct 27, 15:05
      - its pretty clear that streaming subs have come at the direct expense of home video sales. but that model also relied on exhibition to pre-sell the DVD -- (link) - hollywood big shot Oct 27, 15:02
  - Yup. -- nm - MDH Oct 27, 14:28
I hear ya. Nobody listens to me when I say the same thing about all these direct to streaming. -- nm - MDH Oct 27, 14:09

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