ST Alpha - "To have any chance to hold onto a subscriber at all they have to entice them to sign up in the first place. -- nm" (Reading a Post)

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In response to "No, that's a way to get a lot of ppl into 30 day free trials and then drop you -- nm" by rollo

To have any chance to hold onto a subscriber at all they have to entice them to sign up in the first place. -- nm

Posted by Dano (aka dano) Nov 29 '22, 14:50

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Responses:

IMO the long-tail of their entire library is what gets/keeps subscribers, not the latest addition to it. They should get as much exhibition money up - rollo Nov 29, 15:04 2
- there was a reason Netflix paid $100m to keep Friends for one extra year before it got siloed on HBO Max. their biggest performers were always legacy - hollywood big shot Nov 29, 15:26 1
  - Yup the original gets you to sign up since those are what get the marketing push, the legacy stuff gets you to stay once you are already there -- nm - con_carne Nov 29, 16:14

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