A couple of Scott Galloway predictions of interest to the #StreamingVoid crowd
Posted by
psilotum
Dec 30 '22, 11:01
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Longshot: Disney Acquires Roblox
Roblox is a metaverse that works. The gaming platform has roughly 60 million daily active users, half of them 13 years old or younger. At the beginning of the year the stock was $120; it’s now below $40. At Disney, Bob 1 is back, and he may be the best buyer in history. During his first stint he acquired Pixar, Marvel, Lucasfilm, Bamtech, and 21st Century Fox. (We’ll ignore the last one.) Acquiring Roblox would be expensive, but Disney has the capital, and strategically it makes sense. Just as Bob brought Woody and Anakin Skywalker to the parks, he has the opportunity to now bring the parks (and their characters) to Roblox. A Disneyverse, if you will.
Streaming Consolidates
The past decade in streaming has been a nonstop champagne-and-cocaine party where the numerical direction of content budgets, deal sizes, and stock prices was up and to the right. Until this year. Since December 2021, Netflix’s stock price is off 60%, bringing the rest of the streaming market down with it. For consumers, there are too many choices — both in terms of platforms (the average U.S. household now uses five streaming services) and programming (the average Netflix user spends 18 minutes searching for something new to watch). The space has gotten too crowded, and it will tighten.
As in tech, activist investors will rattle media cages. I’d bet Warner Brothers Discovery is put in play by the end of the year. HBO remains the premier artisanal content creator — garnering nearly three times the Emmys per dollar spent than Netflix, and four times as many as newcomer Apple. It’s a crown jewel in search of a suitable crown.
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