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In response to
"I concede you know the industry way better than I do. But I don't think that either movie are fundamentally altering the overall movie-going audience."
by
Name Withheld By Request
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what is an "event"? there's nothing inherently more "event-y" about a toy movie and a biopic than any other typical summer movie
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the Barbenheimer thing was a social media meme that just happened to catch fire spontaneously (as far as i can tell)
and the main reason it caught fire is because Chris Nolan is a dick about his release dates and refused to move when Barbie announced it wanted the same weekend.
if Barbie or Oppenheimer had been turrible, it would have been a one-weekend thing and they would have had the more usual 60-70% second-week drops.
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