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In response to
"I thought I read that they cut the price to drive sales which would explain the sales bump. -- nm"
by
Krusty
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Because their margins were large enough to allow it. You want a company to have that flexibility.
Posted by
TWuG
Jan 26 '24, 14:49
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Ford and GM can't make the same cuts without losing money per vehicle in EVs. Heck, as of November GM was still selling EVs at a loss. Great when you have ICE sales to help offset that, but it isn't sustainable and they have little flexibility to meet market demands for pricing.
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