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In response to "Dune 2 absolutely would have tanked if they released it last fall without the marketing push it got with the actors -- nm" by hollywood big shot

Nah -- it was a high profile sequel to a critical success. It would have been fine.

They wanted to make sure they didn't have any excuses though since they didn't know how long they would be without product in the pipeline so "We need to delay for PR!" was the excuse.

90% of these PR campaigns are wasted money / oxygen.


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