ST Alpha - "rival studios are calling Summit's marketing campaign for Bandslam possibly the worst they've ever seen -- (link)" (Reading a Post)

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rival studios are calling Summit's marketing campaign for Bandslam possibly the worst they've ever seen -- (link)

Posted by farmer ted (aka chris) Aug 16 '09, 19:57

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http://www.deadlinehollywooddaily.com/behind-the-scenes-of-bandslam-summit/ (www.deadlinehollywooddaily.com)

Responses:

Summit got lucky landing Twillight. Otherwise, they're still effin Summit!! -- nm - Qale Aug 16, 23:58
I consistently got the impression it was a High School Musical knock-off. It's not? -- nm - Mop Aug 16, 20:31
The movie is really good, but it was always going to be a marketing challenge. It's the closest thing I've seen to a John Hughes movie in a long time. - Dano Aug 16, 20:13 1
- I don't think they were ever going to get the audience who will like it to see it. Sundance premiere and limited rollout might have been my strategy. -- nm - Dano Aug 16, 20:17

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