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In response to "I'm simply saying that the movie dies on the vine without the established book audience. nm" by Dignan

Star Wars had the benefit of an exponentially easier marketplace. Every theater in the country wanted to run it for a year. That doesn't happen now.

It was a different era with different box office rules. What Twilight did was show up in the wake of Buffy/Angel inspired derivatives and somehow evolve into a franchise that absolutely dwarfs its predecessor. The imitator became the blueprint over the original.

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