ST Alpha - "nobody cares but I'm working on this marketing case about supermarket private label brands and it would be like ... dignan working on a marketing case" (Reading a Post)

SlickerTalk
Search Archives
The Leaderboard
The FAQ

Down to Post

Backboards:

Posts: 153

nobody cares but I'm working on this marketing case about supermarket private label brands and it would be like ... dignan working on a marketing case

Posted by pilgrims and indians love mandy lane (aka amanda) Nov 16 '08, 22:40

about condoms.

I know *nothing* about grocery stores, let alone store brand items. literally *nothing.*

it's maddening.

Responses:

like most private label fields, one manufacturer can do dozens of them for different areas of distribution -- nm - peglegpete Nov 16, 23:01 8
- it's a marketing case, not a supply chain case. distribution's not a factor. I don't get why store brands are marketed at all. I hate grocery stores. -- nm - pilgrims and indians love mandy lane Nov 16, 23:05 7
  - Right now we are marketing the store brand because people have less money to spend. Plus we make more off them. - Todd Manning Nov 16, 23:28
  - i always thought the purpose of store brands was to price products of marginally less quality at marginally less prices - pigby Nov 16, 23:12 1
    - i've seen an increasing number of higher quality and price - b! Nov 16, 23:21
  - fwiw, i came across this the other day when looking-up something wegman's. nm but: -- (link) - b! Nov 16, 23:12 3
    - oh, and did you see the whole foods stories recently re: their having tours showing how people can save money shopping there? there was mention of - b! Nov 16, 23:24 2
      - i hope they have upped their insurance - pigby Nov 16, 23:26 1
        
        heh. i can do ok there... except for their stoopid sexy sesame tofu. (share) - b! Nov 16, 23:30
there's really no difference between the brand name pet foods and store brand - pigby Nov 16, 22:45
I think about the only thing I bought yesterday that *wasn't* a store brand was fat-free mayo. - MojaveMeg Nov 16, 22:43 2
- the sad thing is that you bought *fat-free* mayo -- nm - Stacy Nov 16, 22:49 1
  - I know - but I'm trying to modify a *very* high calorie dip. - MojaveMeg Nov 16, 22:54

Post a message top

nobody cares but I'm working on this marketing case about supermarket private label brands and it would be like ... dignan working on a marketing case

Replies are disabled on threads older than 7 days.