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In response to "Do they actually advertise for this event in the subways, or what? If virally, where do most NYCers hear about it? -- nm" by Hotkiss

the improv everywhere mailing list is fairly extensive, they had 2,000 people show up to the imaginary dog-walking in Brooklyn.

it's certainly not advertised anywhere, that would kind of defeat the purpose. Also, there looks to be even more participating cities this year than last. Maybe there's one near you? :)

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