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In response to "some are, some aren't. if you have a known quantity, like a Sparks novel, that you buy the rights to, usually you're going to make the pic yourself -- nm" by mr. reliable

But plenty of "known quality" projects are thought to be sure-fire-hits that end up flopping.

The article references a couple. A sports comedy starring Will Farrel? A fantasy film based on a beloved children's book? How can they miss?!

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