ST Alpha - "but think about what an IM is" (Reading a Post)

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In response to "I know, I'm still surprirsed .... that thing is dying a quick death all around -- nm" by Will Hunting

but think about what an IM is

Posted by Reagen (aka Reagen) Jul 11 '10, 10:53

on the first weekend there's a natural desire for people to see the movie as soon as possible. On the second weekend, that impetus isn't there anymore. So there's no reason a film that falls off 70% from its first weekend would inherently have a lower second weekend IM than a film that drops 30%.

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Yeah.....I spose. - Will Hunting Jul 11, 10:54 1
- We're 60% done with it! And five years from now, it'll be like New Kids on the Block! Everyone will deny the whole thing ever happened. -- nm - David Jul 11, 10:55

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but think about what an IM is

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