so how about that espn lebron james hype that everyone carped about?
Posted by
x (aka dmuck)
Jul 12 '10, 08:12
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successful.
"Whether they were enthralled or appalled by Thursday night's telecast of basketball star LeBron James's announcement about his future, few people, it turns out, could turn away.
The hour-long ESPN special, dubbed "The Decision," drew 9.95 million viewers or 6.96 million households, the equivalent of a 7.0 national rating, according to preliminary figures provided by ESPN over the weekend. Final numbers from Nielsen will come out on Monday.
The figures released so far made Thursday's telecast the highest-rated of any cable or broadcast program that night, and marked the highest overnight rating for any non-NFL ESPN program this calendar year, according to the Walt Disney Co.-owned sports network."
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