ST Alpha - "they've never released hard sales numbers on the kindle. and i don't believe there's anything in quarterly reports that dictates they'd have to....nm" (Reading a Post)

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In response to "Isn't Amazon a publicly traded company? If they're so vague about their sales of the Kindle, don't they have records showing what they've sold?" by JaxSean

they've never released hard sales numbers on the kindle. and i don't believe there's anything in quarterly reports that dictates they'd have to....nm

Posted by x (aka dmuck) Dec 14 '10, 06:06

they have to file revenue amounts and the like, but i don't believe there's any req. that says you need to file exact numbers for specific items

Responses:

It just seems odd that a company can do that. It's like Ford saying "Our top seller is the Ford Fiesta!" -- nm - JaxSean Dec 14, 06:10 17
- It would be odd if that's all they sold, but with literally millions of items generating revenue it's not practical to specify individual items -- nm - decline Dec 14, 06:11 16
  - Well, they have to specify where their revenues are coming from, don't they? - JaxSean Dec 14, 06:15 2
    - sure. 'Net Sales' where $7.56B 10K is a consolidated statement. Their annual report may contain a bit more details (like revenue from subsidiaries and - decline Dec 14, 06:22
    - i'm no balance sheet expert, but i don't think a 10-k or 10-q requires this. probably it all just goes under retail revenue.....nm - x Dec 14, 06:19
  - yeah, i think it would get pretty ugly if amazon had to report hard numbers on each individual item they sold during the course of the year....nm - x Dec 14, 06:14 12
    - Why should Kindle be singled out from among all their products for concern? - TWuG Dec 14, 06:19 11
      - Well, people are concerned because there's a supposed e-reader war going on. -- nm - Ender Dec 14, 06:30
      - mainly because they use the lack of hard numbers for their own "fastest selling device" bullshit marketing hype.... - x Dec 14, 06:25 6
        
        especially when the real numbers that have been seen, about the number of titles sold compared to actual books, are already bs. -- nm - TFox Dec 14, 06:45 2
        
        right. there's no reason to buy into any of this pap. it's all just marketing from a corporation looking to push the market the way they want it to... - x Dec 14, 06:49 1
        
        The Chevy Volt: The Best Selling Car in America! -- nm - Chevrolet Dec 14, 06:51
        
        Sue them for false advertising and get the numbers in discovery -- nm - kilbowl full of jelly Dec 14, 06:26 2
        
        i don't have any interest in suing. i just treat their marketing pronouncements like the horsehit they are... - x Dec 14, 06:28 1
        
        scales. off! -- nm - kilbowl full of jelly Dec 14, 06:30
      - I don't know that people are concerned. I'd like to think that when a company (or any entity) makes a statement based on facts, it can be documented. - JaxSean Dec 14, 06:25 2
        
        When I hear "#1 seller" I always wonder what the qualifier is. Maybe the Ford Fiesta is the #1 seller "to men named Larry, on Tuesdays, in March, at - TWuG Dec 14, 06:40
        
        Preach on, brother! -- nm - Julian Assange Dec 14, 06:26

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they've never released hard sales numbers on the kindle. and i don't believe there's anything in quarterly reports that dictates they'd have to....nm

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